Règle n°8 du référencement : le contenu rédactionnel

mai 07

Vous avez vos balises de référencement, vos backlinks et la réécriture d'URL, vous êtes maintenant bien équipés pour un bon référencement de votre site internet.

Un point qui avait peu d'importance il y a quelques années et qui devient primordial pour les moteurs de recherche : le contenu rédactionnel.

C'est en effet intéressant d'avoir de bonnes balises de référencement mais si celles-ci ne représentent pas votre contenu rédactionnel, vous serez pénalisé. En effet, les grands moteurs de recherche prennent en compte tout le contenu de votre site internet. C'est d'ailleurs pour cette raison que les sites internet en flash (on parle souvent de full flash) ne réagissent quasiment pas au référencement. Il est donc crucial de développer des textes adaptés à votre site internet. Ce n'est pas si simple que ça par qu'il existe différentes règles qui permettent d'optimiser ce type de texte et seul un référenceur peut vraiment optimisé votre texte.

N'hésitez pas à contacter Edenweb pour optimiser votre contenu éditorial au référencement !

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